I hate waking up at 4AM but I have to say Larry Hoff from WPIX kinda makes it worthwhile. He is so much fun and energetic at the ungodly hours he works.
To launch Kosher.com - the new online kosher supermarket - we not only hit up all of the major Jewish media but decided to get a little extra pre-Rosh Hashana attention with this:
This is yet another proof of our famous formula. Choose something eye-catching, timely and a bit (or a lot) wacky. And I promise... if you can imagine it... you can build it. Today we worked with Ch 11, WCBS radio and Fox News and we've got more lined up for tomorrow. We will be out again tomorrow at Times Square from 1-3 if you want to come get your own free bags of apples and honey.
No comments:
Post a Comment